Keywords and Content
Find the search intent of keywords
Description: Find the search intent of these keywords: “how to tie a tie”, “facebook login”, “best budget smartphones”, “buy iphone 15 case”.
Hint:
- Ask what the person wants to do: learn, go somewhere, compare or buy.
Solution
| Keyword | Intent | Best page type |
|---|---|---|
| how to tie a tie | Informational | Step by step guide or video |
| facebook login | Navigational | The login page of Facebook |
| best budget smartphones | Commercial investigation | Comparison or top list page |
| buy iphone 15 case | Transactional | Product or category page |
How it works
- “How to” is a sign of learning. A brand name with “login” shows that the person wants to go to one place.
- “Best” and “vs” show comparing. “Buy”, “price” and “order” show the wish to buy.
- The real check is to open the search results, and see what type of pages are ranking.
Read Search Intent.