What is off-page SEO?
Off-page SEO covers everything which happens outside your own website but affects your ranking. The biggest part is backlinks: links from other trusted websites to your site.
- Earning backlinks with useful content, guest posts and digital PR
- Brand mentions on other websites
- Online reviews and local citations
- Being active in communities and social media, where it brings real visitors
Avoid buying links or link schemes. See Backlinks.
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